Blog

We talk a lot about custom-built plugins and what they can do to help you with translations. But what are they, and what’s the business benefit to you?  A plugin is a software add-on that’s installed onto a program, enabling…

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In our localization survey, 46% of marketers told us that managing the translation process is the biggest challenge with translations. For us, that’s too many. New clients tell us that they’ve had such a bad translation management experience with previous…

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In a recent blog we looked at how WeChat and Facebook suffered a bit of brand damage in 2017 due to poorly translated content.  They obviously both hit accuracy problems. So you might ask, what’s the point of paying for professional…

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Adjust your eCommerce offering to fit local markets. Why? It reassures customers that you’ve taken the time to localize your brand to meet local customs and traditions. And translations can be a cost-effective and simple way to get customers to…

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In our blog earlier this week we discussed how translations can save you time and lower costs. But you also told us in our localization survey how finding a provider you can trust, getting accurate translations, and managing translations are…

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Black Friday is now a distinct and authentic Christmas tradition. This year’s Black Friday will be the biggest ever. Sales in the US will eclipse the estimated US$3 billion spent in the same 24-hour period last year. Friday 24 November 2017…

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You’re looking to use translations to reach new customers. Of course, you expect your chosen translation partner to do a great job translating, and they can help you more than you think. 1) Make sure your translator is an expert…

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